PRESS RELEASE

SAP and Business Objects Unveil First Joint Offerings

Kick-Off Go to Market Activities with First Combined Product Packages; Customers Gain Solutions for Business Insight, Performance Management, and Compliance

WALLDORF, Germany an Paris and San Jose - January 16, 2008 - As a first indication of the successful pace of integration of the two companies, SAP AG and Business Objects S.A. today revealed nine joint product packages, available this month, that will be sold by both organizations’ global sales teams. These packages were chosen to address the most common challenges facing business users from the C-suite to Main Street, which include: gaining better business insight, improving company performance and ensuring compliance with corporate governance policies. These packages will allow companies to license, install, and manage solutions from SAP and Business Objects in a single IT investment transaction.

The companies detail these new product packages in conjunction with today’s announcement acknowledging the next steps in SAP’s successful acquisition of Business Objects (see press release entitled “SAP and Business Objects Unite to Lead Emerging Market for Business Performance Optimization.”) With a broad showing of support from shareholders and business partners, SAP and Business Objects now embark on a road map to expand their wide lead in the market of software for business users into leadership in the emerging market for business performance optimization.

“Our initial combined software packages enable new customers to experience the business value gained by the thousands of customers that are successfully running applications from the SAP and Business Objects solution portfolios,” said Léo Apotheker, deputy CEO and president of Customer Solutions and Operations, SAP. “These initial offerings underline the already strong synergies in both our product and sales organizations, and foreshadow how quickly we will bring our two companies together. We fully intend to build upon these offerings and provide our customers with the innovative, market-leading solutions they’ve come to expect from SAP and Business Objects. United by a shared vision to transform the way the world works by connecting people, information and businesses, this is the first demonstration of how we will protect and expand our customers’ IT investments, while helping them to further optimize business performance.”

Software Packages from SAP and Business Objects Deliver Immediate Benefits to Customers of All Sizes

The nine new software “packages” combine solutions from SAP and Business Objects in groupings designed to help customers hone in and address particular business challenges. For example, the new Financial Performance Management (FPM) package will give business executives the tools they need to help ensure that day-to-day execution maps to the company’s overall business strategy and goals. The FPM package will also empower business users to help their company performance excel. The initial packages fall into three categories: performance optimization applications, business intelligence platform capabilities and packages specifically for the small and midsize market.

Performance optimization applications provide business users with the industry’s most complete solutions for improving corporate performance and ensuring accountability. In addition, the applications empower employees across the organization with the tools and insight to proactively contribute to their organizations’ success. The initial two packages for performance optimization are described below.

Financial Performance Management (FPM) package – Provides an end-to-end suite of applications which CFOs and other business leaders rely on to increase their companies’ financial performance and operational efficiency. This package helps business users to align everyday execution with their company’s overall business strategy by providing user-friendly planning, budgeting, consolidation, and profitability analysis solutions.
Governance, Risk, and Compliance (GRC) package – Gives executives and line of business employees the tools and solutions to mitigate risks and confirm compliance with corporate governance policy. GRC solutions provide operational transparency and evidence that business is conducted within ethical standards and regulatory mandates.

The SAP and Business Objects business intelligence platform gives customers a scalable infrastructure that delivers accurate, timely and actionable insight. The business intelligence platform also provides access to data of any type and is agnostic to the underlying business applications and data stores. Packages within the business intelligence platform include:

Visualization and Reporting package – Enhances visibility into business by simplifying access to any data sources for all users with interactive, easy-to-use reports and dashboards. Enables employees to create and distribute visually stunning reports from within Microsoft Office.
Enterprise Query, Reporting, and Analysis package – This is an extension to the Visualization and Reporting package which empowers business users with powerful interactive tools to gain quick business insight. Provides trusted and consolidated business insight from all organizational data in users’ preferred environments including mobile, widgets, or search box.
Data Integration and Data Quality Management package – Delivers enterprise-class data integration capabilities which manage and clean data from both SAP and non-SAP sources.
Master Data Services package – Enables businesses to consolidate, harmonize and centrally manage critical business data. Compliant with industry data standards to help ensure easy data synchronization across global supply chains.

In addition, three packages have been specially engineered, packaged and priced for small and midsize enterprises (SMEs). These packages provide complete, simplified business optimization applications and business intelligence platform capabilities, which are easily integrated into customers existing IT infrastructure. The packages for SMEs include:

SAP® Business All-in-One with BusinessObjects Edge Standard package – Combines the most robust business process platform designed specifically for the mid to upper-end of the mid market, with the market’s most comprehensive BI offering for SMEs. It will be available this month from both SAP and Business Objects’ field organization and channel partners.
Crystal Reports® Server package – For the first time, the SAP channel will be able to provide Crystal Reports Server, a complete reporting solution for small and medium-sized businesses, directly to its install base offering their customers the benefits and simplicity of working with a single IT vendor.
BusinessObjects Edge Series package – The Business Objects channel will continue to offer the BusinessObjects Edge Series to its SME customers. The BusinessObjects Edge Series now includes integration for SAP Solutions, giving midsize SAP customers enhanced reporting and analysis capabilities.

About SAP
SAP is the world’s leading provider of business software(a). Today, more than 43,400 customers in more than 120 countries run SAP® applications—from distinct solutions addressing the needs of small businesses and midsize companies to suite offerings for global organizations. Powered by the SAP NetWeaver® technology platform to drive innovation and enable business change, SAP software helps enterprises of all sizes around the world improve customer relationships, enhance partner collaboration and create efficiencies across their supply chains and business operations. SAP solution portfolios support the unique business processes of more than 25 industries, including high tech, retail, financial services, healthcare and the public sector. With subsidiaries in more than 50 countries, the company is listed on several exchanges, including the Frankfurt stock exchange and NYSE under the symbol “SAP.” (Additional information at http://www.sap.com)

(a) SAP defines business software as comprising enterprise resource planning and related applications such as supply chain management, customer relationship management, product life-cycle management and supplier relationship management.

About Business Objects
Business Objects has been a pioneer in business intelligence (BI) since the dawn of the category. Today, as the world’s leading BI software company, Business Objects transforms the way the world works through intelligent information. The company helps illuminate understanding and decision-making at more than 44,000 organizations around the globe. Through a combination of innovative technology, global consulting and education services, and the industry’s strongest and most diverse partner network, Business Objects enables companies of all sizes to make transformative business decisions based on intelligent, accurate, and timely information. More information about Business Objects can be found at www.businessobjects.com.

This press release contains forward-looking statements concerning the availability of the companies’ joint product offerings, the details of the joint product offerings and the anticipated benefits of these offerings to customers, and Business Objects’ ability to protect customers’ investments and to continue to innovate and support existing product portfolios. Actual events or results may differ materially from those described in this release due to a number of risks and uncertainties. These potential risks and uncertainties include, among others, integration-related risks, customer and partner uncertainty regarding the anticipated benefits of the transaction, customer dissatisfaction with the joint product offerings, the failure to retain key Business Objects employees, the failure of SAP and Business Objects to achieve the anticipated synergies of the acquisition and other risks detailed in Business Objects’ SEC filings, including those discussed in Business Objects’ quarterly report on Form 10-Q for the quarter ended September 30, 2007. Business Objects is not obligated to update these forward-looking statements to reflect events or circumstances after the date of this document.

The Business Objects logo and BusinessObjects are trademarks or registered trademarks of Business Objects in the United States and/or other countries. All other names mentioned herein may be trademarks of their respective owners.

About DSCallards
Established in 1993, DSCallards brings together and harnesses the power of the world’s leading technologies to bring added value to organisations that include Britvic Soft Drinks Ltd, Geotechnical Instruments, Kellogg Company, N M Rothschild & Sons Ltd, Southampton City Council, Swansea Institute of Higher Education, Virgin Media and Zurich Financial Services. In addition, DSCallards is a specialist development resource, providing developers and businesses with advanced software technologies, an exclusive portfolio of training and consulting services and an application development capability. For more information, visit DSCallards at www.dscallards.com.

Back

If you require further information, please call us free on 0800 652 4050

PRESS RELEASE

SAP and Business Objects Unveil First Joint Offerings

Download Centre:

Newsletter Subscription